The Roberts Group

Smart. Creative. Strategy. For Health.

Orthopaedic Campaign campaign 2 campaign 3 campaign 4
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Orthopaedic Campaign

This campaign featured three memorable TV spots that use still photos to capture the essence of Bay Area’s three-pronged orthopaedic program: joint replacement, sports medicine and work-related injuries.

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Tea Leaves Marketing and Collateral

To help Tea Leaves with its marketing efforts, The Roberts Group designed multiple collateral pieces, along with its website and direct mail template creation.

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Our Nurses Make Us better

We designed a general branding campaign for Saint Francis that celebrated its nurses …

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Bay Area Medical Center Heart & Vascular Services Direct Mail Campaign

A robust direct mail campaign was created to highlight the offerings of Bay Area Medical Center’s Heart and Vascular Services.

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‘Big Hero 6’ Takes Home the Best Animated Feature Film Oscar

In the Academy Award-winning animated movie “Big Hero 6,” Baymax is the future of healthcare. He was created by Tadashi Hamada. He looks like a giant white balloon in the Macy’s Thanksgiving Day parade. He fits snugly in his red case until he’s needed to assist the sick and injured, which is what Tadashi originally programmed him to do.

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Featured Case Study

featured case studyAn annual campaign to promote the importance of colonoscopy screenings during National Colorectal Cancer Awareness Month. Target audience was identified as adults 50 years of age and older in Milwaukee, Waukesha, Racine and Kenosha counties. Overall goal is to position GI Associates as not only a regional, but a national leader in digestive disease care, treatment and research.

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