THE ROBERTS GROUP WINS 20 AWARDS FOR MARKETING EXCELLENCE
The Roberts Group and its client partner, Saint Francis Medical Center, Cape Girardeau, Mo., recently won 20 awards from two national advertising competitions – MarCom Awards and the CardioVascular Advertising Awards (CVA Awards) for excellence in healthcare marketing.
Awards categories included TV spots, direct mail pieces, print ads, calendars, annual reports, invitations and overall advertising campaigns. The Roberts Group won the following MarCom Awards:
Platinum: Nurses Campaign TV Spot, Men’s Health Event Campaign, Medical Partners Social Event Invitation, Annual Report
Gold: Fitness Focus Newsletter, We Know Cancer TV Spots, Let’s Get Digital Poster, TAVR TV Spot, EMS Week Ad, Nurses Campaign, Annual Report, Calendar, Pink Up Invitation
Honorable Mention: Hospital Week Ad, Colon Cancer Direct Mail, Pink Up Calendar, Pink Up Campaign, Pink Up TV Spot
Additionally, The Roberts Group won a Gold Award for a Heart Month Direct Mail in the CardioVascular Advertising Awards competition.
“We are thrilled to have taken home these meaningful awards on behalf of Saint Francis Medical Center. These accolades are truly the fruits of our labor and speak volumes to the strategic vision, shining creativity and endless commitment we provide to all our clients,” said Barbara W. Thompson, president, CEO and owner of The Roberts Group for more than three decades.