Archive: Public Relations

Get to Know: Laura Gazzana Pagel

Katie Stensberg

Loyal. Prepared. Grounded. Those are a few words to describe The Roberts Group’s Media Director, Laura Gazzana Pagel. A graduate of Pius XI High School in Milwaukee, Wis. and UW-Madison, Laura holds a degree in communication arts. With more than 20 years of media experience, Laura has been with The Roberts Group ...read more

The “F” doesn’t stand for firetruck!

A popular magazine recently used the acronym “WTF” in a cover headline. This acronym is very popular in texting, and has been used on contemporary edgier websites usually designated for younger audiences. No matter how popular the acronym is, or how it appears to be gaining more acceptance in everyday language ...read more

Getting Your POV to Key Stakeholders

Enquiring Minds Want to Know They Can Handle the Truth No matter what the occupation, lack of communication is one of the biggest complaints in the business world today. Not enough, too much, true comments, false comments are reasons to communicate with all parties involved. Management should strive to get the right kind ...read more

Are you ready for the SUPERBUG?

Katie Stensberg

Over one hundred and seventy patients have been exposed to a “superbug” in California. Seven people – including two who died – have been infected through contaminated medical instruments at Ronald Reagan UCLA Medical Center in Los Angeles. Today, the U.S. Food and Drug Administration warned doctors and hospitals that the ...read more

Uh-oh, somebody goofed and forgot.

It was the end of the year and Arby’s had an agreement with Pepsi to feature the soft drink in two commercials a year. Well, Arby’s had already finalized its advertising for the year when they realized that they had forgotten to feature one more spot for Pepsi. What to do, ...read more