Archive: Strategy

Three Tips For a Killer Email Subject Line

Email newsletters and promotions are everywhere. The trick is getting your recipients, especially the ones who requested it, to open your email and be engaged. How do you do it? You have to get around spam filters, build interest and deliver to your customers what you promise. Wrapping your head ...read more

‘Big Hero 6’ Takes Home the Best Animated Feature Film Oscar

In the Academy Award-winning animated movie “Big Hero 6,” Baymax is the future of healthcare. He was created by Tadashi Hamada. He looks like a giant white balloon in the Macy’s Thanksgiving Day parade. He fits snugly in his red case until he’s needed to assist the sick and injured, ...read more

Private Practice to Employed

Katie Stensberg

When We Become Us … Doctors become doctors to help sick people return to healthy lives. But, many more day-to-day occurrences are needed to run a successful medical practice. So, individual private medical practices are joining group medical partners employed by hospitals. An advantage of joining a medical partners group is a ...read more

Are you ready for the SUPERBUG?

Katie Stensberg

Over one hundred and seventy patients have been exposed to a “superbug” in California. Seven people – including two who died – have been infected through contaminated medical instruments at Ronald Reagan UCLA Medical Center in Los Angeles. Today, the U.S. Food and Drug Administration warned doctors and hospitals that the ...read more

Your Logo Tells Your Story

Katie Stensberg

A logo should represent your business in its simplest terms, communicate your brand values, as well as, attract customers. Think about the image you are trying to create, the story you want told, as you begin the process of designing or redesigning your logo. Everyone knows the cliché “a picture is ...read more